When I was a kid, Christmas commercials used to be kind of cute or silly.... "Noelco! Even our name says Merry Christmas!" I am old enough that I still remember the stop animation Santa riding down the hill on a three headed shaver. But it seems that a vast majority of the commercials we see today are for two, very high-priced items: jewelry and automobiles. The ones for jewelry, I am sorry to admit, really kind of make me want to hurl. Ultra-romantic, everything just perfect. Oh, how your lady's eyes will glow with love and complete adoration when you give her this expensive bauble. Who in their right mind would go out into the woods or even in their own yard and put up literally thousands of Christmas lights just so they can give their wife/girlfriend a necklace? Cripes. Maybe I am just a total unromantic, but these things are so stupid in their overwhelming desire to make the watcher try to emulate the "Perfect Christmas Gift." Ugh.
And the ones for cars... It's now apparently expected that people will go out and buy expensive cars at Christmas. One commercial even had a wife surprising her hubby with a brand new car, and she somehow contrived to have the damn thing inside in the living room with all the Christmas decorations.
At a time when 10% of Americans are out of work and a larger percentage have either given up looking or are what we euphemistically referred to as "under-employed", it doesn't seem terribly appropriate to be rubbing the fact that there are still some people (the ones who want Bush tax cuts for the top 2%) who can buy this really unnecessary but terribly expensive crap.
Yeah, I know that I write a variation of this post every single Christmas... But that doesn't lessen my feelings any.
Bah-humbug.
Image from The Golem Universe.
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